marketing channels

marketing channels are  thosec organisations which assist the flow of products from producer to consumer.
These are important fuctions which cannot be avoided by the organisations.
These include the intermediaries like wholesaler,dealer,retailers ................... 

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Advertising

Advertising is  " any paid form of non personal presentation and promotion of goods ,services and ideas by an identified sponsor".
It is an integral part of business.
Ther are various Ad agencies in India , the oldest being HTA.


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